Vertical 01 · ODDS-Miami
The third place for runners — discovery, RSVP, show up, meet people.
Run-club info in Miami lives scattered across Instagram bios, vanishing stories, and three private WhatsApp invites. ODDS is the network of future runs — a neutral, city-native event layer where every event is verified, every RSVP is real, and every vibe check is honest.
Brand
Problem / Solution
The fragmentation
- — Discovery happens in IG stories that vanish in 24 hours.
- — Coordination happens in three group chats and a private invite.
- — There's no single place that says which runs are real and who is showing up.
- — Hosts can't tell who's coming. Attendees can't read the room in advance.
The system
- — One curated, verified Miami feed — neighborhood, time, distance, pace.
- — Real RSVPs and friends-going, so showing up feels intentional.
- — Vibe checks at the event and the club, so the IG gloss meets reality.
- — Native on iOS and Android, fast, quiet, and built for the city.
Inside the app
01
Verified event feed
Curated runs, races, and wellness drops.
02
RSVP & friends going
Real attendance, not a vanity counter.
03
Run partner posts
Post your pace, pull friends in for the next run.
04
Vibe checks
First-impression notes from the people who show up.
05
Push & deep-links
Tap a notification, land on the event.
06
Native on iOS & Android
Same product, two flagship apps.
Stack
- iOS
- Native SwiftUI app
- Android
- Native Jetpack Compose app
- Web
- Marketing, share cards, admin
- Real-time
- Live RSVPs and vibe checks
- Notifications
- Push on iOS and Android
- Design system
- Single source-of-truth tokens
Vision
Miami first. Then a per-city accent swap and the same shape ships somewhere else — Austin, Brooklyn, the next city. ODDS becomes a network of localised event platforms, each fluent in its own city.